Category: Employer Branding

Creating an award-winning employer brand is simple…or is it?

21 June 2017

You’re a winner. You’ve done it. You not only built the business case for developing your global employer brand and employer value proposition, you had the budget signed off and you’ve actually gone and delivered it. It has been a long slog but my goodness you’ve achieved. Kudos, credit and props to you. Your journey […]

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Beyond the Purple Unicorn

1 June 2017

The Purple Unicorn used to be how Talent Acquisition leaders described the unique challenges they faced in finding talent. It’s no longer simply the case that talent is rare. More and more companies know how to find those purple unicorns – and many of them are deploying incredibly sophisticated search, tracking and selection systems to […]

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Multi-gen workplaces: A blessing or a curse?

17 May 2017

We were recently featured in Impact, the magazine for the largest community of research, insight, analytics and marketing sciences professionals. Our Gen Up research was spotted and we were contacted to share our findings and feature in the magazine. Below is an excerpt from the featured article.  A workplace with employees ranging from 18-to 67-year-olds- […]

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