Category: Employer Branding

Can Remote Working Solve the Diversity Problem?

30 June 2020

Unless you’ve been living under a rock for the past few months, you’ll be very aware that for those of us that can, remote working is likely to be the future of our work. If all we need to get the job done is an internet connection, computer and phone, many of us can work […]

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What is Anti-Racism and How Can Workplaces Promote it?

23 June 2020

Addressing issues of race is often regarded as a corporate taboo. For those business leaders fortunate enough to have never suffered at the hands of racial injustice or prejudice it’s an awkward conversation to have; there’s a fear of saying the wrong thing and causing greater offence along with a stigma as to whether speaking […]

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Why Your EVP Must Respond to the COVID-19 Crisis

28 May 2020

It’s no surprise that the COVID-19 crisis has changed outlooks on all sides of the recruitment landscape; from the skills employers see as essential, to the values candidates look for in an employer and everything in between. Our concerns have changed. It’s time for employers to realise that there will be no return to normal. […]

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Communicating Your Employer Brand in a Crisis

30 April 2020

Let’s be honest; the way we’re talking to each other and the content we choose to consume is quite different now to what it was at the start of this year. Tensions are high, and we’re all feeling a bit on edge which, without us realising, has completely altered the types of messaging we respond […]

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Why a Lockdown is the Ideal Time to Perfect your Employer Brand

31 March 2020

In a competitive market, your employer brand is what sets you apart from the competition and makes candidates choose to work for you. Your reputation as a respectable employer and a great place to work is vital and, even amid crisis, will help you to attract the best talent. Unlike established brands who have no […]

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