In previous years, careers sites were a staple of online recruitment. They acted as a hub for a brand’s hiring efforts with pages and pages full of everything a potential candidate needed to know about the employer. If you wanted to attract talent online, you had to have a dedicated careers site. As we’ve moved […]
TikTok is taking over, that’s undeniable. Throughout 2020 it seems everyone has been joining in with challenges, learning dance routines and finding themselves lost in the TikTok bubble for hours on end. So, we’re asking, could TikTok help your future recruitment efforts? Let’s be honest; you’d be forgiven if you thought TikTok isn’t really a […]
With over 3.6 billion users worldwide, it’s becoming more and more vital that social media is part of your recruitment strategy. When used for recruitment marketing purposes, social media can be a powerful tool. It can help to build your employer brand, influencing opinions of you as a place to work and helping you to put […]
Your people are the heart of your business. They give it personality and make it what it is. No matter the industry, the best relationships between customers and corporations are always human-centered. While technology is improving day by day, it’s personalities, and people that help to build customer loyalty. Even behind the most innovative technology, […]
When it comes to recruitment marketing and promoting yourself as an employer of choice, there’s no combination quite like employer branding and digital attraction; they’re a recruiter’s dream team. Without a digital attraction or recruitment marketing campaign, your employer brand will never really be seen, and only very a small number of people will know […]
Is social media a part of your recruitment strategy? Are you utilising both organic posting and sponsored content? If your answer to either questions is no, or you’re aware that your social media efforts could do with a bit more attention, it’s time to make that change. Whether we like it or not, coronavirus has […]
When it comes to recruiting the best talent, Facebook is a useful tool that employers often overlook. However, with 73% of Millennials finding their latest role on a social network, there’s never been a better time to perfect your social media recruitment strategy. Recently, many larger businesses have taken to making specialist social media pages […]
Companies competing for talent in a candidate-driven market, in an era of minimal attention span have got it harder than ever. It seems like the expectation for everyone to be a marketer grows every day. From eye-catching, creative campaigns to seamless, technology-led candidate journeys, a marketing-centric approach to talent attraction is becoming a top priority […]
In the first instalment of our blog series exploring the role of paid media in recruitment, we discussed how a lack of knowledge was having a negative impact. The focus of this piece is on the role paid advertising can play in fulfilling a recruitment requirement. Businesses currently looking to hire are facing a number […]
These days, most employers check their candidates’ social media accounts. It seems inevitable, in a culture in which social media use is so prevalent. Checking your candidates’ social media can give a quick insight into their personality. It can also be used as a tool to see if the way they’ve portrayed themselves on their […]
