Category:
Employer Branding

Here’s why you should be monitoring your employer brand

It’s one thing to create an enticing employer brand, one that cuts through the noise and captures the attention of top candidates in your industry. However, it’s another thing to know how this talent brand is perceived and the impact it makes on your target market. If your employer brand and Employee Value Proposition (EVP) […]

How to run an employer brand agency selection process

Choosing an agency to manage your employer branding process is not an easy task. Developing and leveraging a talent brand is key to improving talent acquisition, employee retention and engagement across the business. In other words, it’s a long-term investment that has enormous significance to an employer. Creating an identity that summarises who you are […]

10 Questions We’re Frequently Asked Employer Branding in Tech

At Talent Works, we know employer branding. This means that we get asked many questions about building and leveraging your employer brand especially in the tech industry, where demand for talent is currently soaring, and all businesses are trying to be the ones that stand out. Here are some of the questions that we are […]

A New Era Of Work: Creating an EVP Relevant for 2021

In the last year, the way we work has shifted dramatically, and as a result, candidates’ wants, needs and expectations have also evolved. As we’ve all had to make adjustments to work remotely, embrace more compassion in the workplace, and in some cases even pick up new skills to adapt to change; employees have learned […]

What is an EVP, and why is it vital for scaling tech businesses?

As recruitment experts, we talk a lot about EVPs and the vital role they play in attracting and retaining top talent. Scaling businesses often consider EVPs as something for larger corporations with a higher volume of staff. But the truth is, every company has an EVP, it’s just that some don’t refine and perfect theirs […]

9 ways to bring your employer brand to life when recruiting remotely

For a growing business, employer branding is essential. Your employer brand reflects how candidates think of you, and in a scaling company while trying to make your name in the market, you can’t rely on reputation alone. Your employer brand comprises of various elements, from how your employees feel about you to your presence on […]

What Netflix Can Teach Us About Employer Branding Post-Pandemic

Whether you like it or not, you have an employer brand. Every business does. It represents how your employees and external candidates see your business; whether they trust and respect you as an employer or not. As much as we’d like to, we can’t control people’s perceptions which means we can’t control our employer brand […]

Menu