When you’re trying to scale a business, it can be easy to get caught up in product development, trying to source rounds of funding and raising brand awareness. The consumer brand takes priority over all else because it’s the product, marketing and belief in your product or service that will see your scaleup succeed, right? […]
With the rise in remote working over the last year, it’s becoming increasingly difficult to tell authentic employer brand stories. 2020 has not only changed how we work but where your employees work. As we always like to point out, your people play a crucial part in not only your company culture but your talent […]
It’s one thing to create an enticing employer brand, one that cuts through the noise and captures the attention of top candidates in your industry. However, it’s another thing to know how this talent brand is perceived and the impact it makes on your target market. If your employer brand and Employee Value Proposition (EVP) […]
At Talent Works, we know employer branding better than most. We also know the demands and expectations of tech candidates in this competitive recruitment market. This means that we get asked many questions about building and leveraging your employer brand especially in the tech industry, where demand for talent is currently soaring, and all businesses […]
In the last year, the way we work has shifted dramatically, and as a result, candidates’ wants, needs and expectations have also evolved. As we’ve all had to make adjustments to work remotely, embrace more compassion in the workplace, and in some cases even pick up new skills to adapt to change; employees have learned […]
The last 12 months have seen many changes worldwide, and the tech recruitment industry is no exception. In some instances, we saw changes to the recruitment industry that spanned over a range of sectors and roles, but in other cases, the tech recruitment landscape was divided into two. On the one hand, for some companies […]
As recruitment experts, we talk a lot about EVPs and the vital role they play in attracting and retaining top talent. Scaling businesses often consider EVPs as something for larger corporations with a higher volume of staff. But the truth is, every company has an EVP, it’s just that some don’t refine and perfect theirs […]
For many startup businesses, there comes a crucial time when they begin to consider scaling and expanding into international markets. This is an exciting time for any startup, as it opens up a world of opportunities. Once you have conducted research, you will be able to ensure that not only is your startup ready to […]
The fundamentals of what makes a great workplace are primarily the same, with a few exceptions for specific industries. Employees expect to feel supported, have a friendly company culture and be offered a competitive benefits package. This means that many EVPs have become quite generic. Employers have a broad idea of what candidates look for […]
With COVID-19 having huge impacts on all aspects of the workplace, it’s no surprise that it’s also affecting what employees want from an employer. Employee value propositions will have to adjust to ensure they meet changing mindsets and expectations of both candidates and existing employees. Before the outbreak of COVID-19, experts predicted that 2020 was […]
